Chinese smartphone vendor Xiaomi has started hiring in India to launch its brand in the country later this year.
The market news says, Xiaomi has hired Manu Kumar Jain to kickstart its operations in the country. Manu Jain, who was the co-founder of online retailer Jabong, had quit the company earlier this year to start his own venture. Jain had parted ways with Jabong to launch his new venture Gynjer, where he was planning to launch smartphones, tablets and wearables.
He was looking at launching high quality smart devices manufactured by third-party ODMs in Taiwan and China at aggressive price points in India. Xiaomi has a similar model where it sells premium quality smartphones with top-of-the-line hardware components at a fraction of the price of tier one brands. Sources close to the development have hinted that the current plan is to launch the first devices in the September-October timeframe, just around Diwali. However, the plans might change depending on Xiaomi’s ability to manufacture enough devices.